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Direct mail and email are for selling things, right? But what about building trust? While many marketers may not think about it, [...]
Did you know that 62% to 90% of our opinions about products, brands, and even our clothing, are based on color? This [...]
You’ve heard people talk about the value of content marketing. It’s one of the most important ways that people find you. If [...]
In today’s world, where social distancing and extra health precautions have become part of everyday life, consumers are embracing touchless options for [...]
One of the most powerful consumer trends of 2020 has been the move to the suburbs. Yes, the ‘burbs. The suburbanization of [...]
When creating any direct mail or email campaign, smart pre-game strategies set you up for the win. While marketers tend to plan [...]