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Marketing to businesses can be tricky. Unlike marketing to individuals or households, where there might be only one or two decision-makers, in businesses, decisions are often made by committee. In […]

Let’s face it. When it comes to profitability, some customers are worth more than others. That’s why, before deploying any marketing plan, you need to know who your most profitable […]

Just because you have a limited marketing budget doesn’t mean you can’t have big results. With the right strategy, you can maximize your investment, no matter how much you have […]

How the marketing world has changed! Whether you are being asked to produce projects in print, email, mobile, or for your website, schedules are compressed. There are more channels to […]

In the marketing world, (and here in Reno),we regularly hear about print and digital marketing being used together. Dynagraphics wants you to understand how digital and print media reinforce one […]

Quick! If you had to identify the most important component of your marketing, what would you say? Did you say your mailing list? If so, make sure it gets enough […]

Top brands have key written marketing strategies, but they have visual strategies too. Think about some of today’s most iconic brands—Nike, McDonald’s, Disney, Dynagraphics ; ). Just one glance and […]

You’ve spent weeks developing the messaging for your Spring Fling mailer or your annual fundraising letter.  You know your audience. Your message is on target. The call to action is […]